A Grounded Approach to Business Development

I work in business development and partnerships with a focus on clarity, trust, and thoughtful execution.

My approach is shaped by experience across founder-led businesses, consultative work, and enterprise environments. I’m most effective when working close to the opportunity, helping teams think clearly, align around what matters, and move forward with confidence.

I bring a commercial mindset, strong relationship instincts, and a creative background that helps me see both the strategy and the human dynamics at play. The goal is not momentum for its own sake, but progress that lasts.

How I Engage

I typically work in a few common ways, depending on the needs of the team and the moment they’re in.

  • Business Development and Partnerships

    Supporting growth through thoughtful partnership development, deal shaping, and relationship-led expansion.

  • Growth and Transition Support

    Working with teams during periods of change, market entry, or repositioning where clarity and alignment are critical.

  • Advisory and Embedded Roles

    Providing hands-on support where judgment, communication, and follow-through matter as much as strategy itself.

The specifics vary, but the through-line remains the same: clear thinking, honest communication, and steady execution.

What You Can Expect

When working together, you can expect a grounded and collaborative approach.

I listen carefully, ask direct questions, and aim to understand the full context before moving forward. I communicate clearly, respect people’s time, and follow through on commitments.

I’m comfortable navigating ambiguity and pressure, and I work best in environments where trust, accountability, and long-term thinking are valued. I care deeply about how work gets done, not just what gets delivered.

A Creative Foundation

My background includes creative and strategic work across brand, storytelling, and execution. That experience continues to inform how I operate today.

It has sharpened my ability to see patterns, communicate clearly, and align diverse perspectives around a shared objective. While my focus is now business development and partnerships, I still value craft, narrative, and intention as tools for building trust and momentum.

Perspective

A mentor once described my work in this way:

Taj brings warmth, wisdom, and clarity into every room he enters. From leading high-impact teams at Apple to launching innovative brands, he blends strategic vision with human connection. I’ve watched him grow from an ambitious student into a world-class leader—and his journey continues to inspire me.”

— Kevin King, Executive Coach & CEO, Transformation Point, Inc.